SA WINE INDUSTRY BOOMING

Excelsior-9

Drinksfeed.com published a report stating that South African wine exports were up 5% in 2015, and that even more growth is predicted for 2016. We are the world’s seventh largest wine producers and our vineyards account for 4% of the world’s wine output. Our wine volumes have increased 20% over four years to about 420 million litres annually. Imagine what our industry will look like if we can convert beer drinkers to wine lovers – according to the report, South Africans drinke 10 times as much beer as wine! The biggest market for our wines are the UK, Europe and the rest of Africa. Lastly, our exports to China jumped 40% in 2015.

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